Digital Transformation of the Guest Experience

In our new study, we investigate the market challenges facing the industry. This report will ultimately guide you in architecting the modern guest experience.


The modern guest experience blueprint

Behind the scenes + exclusive executive interviews of top hospitality brands

Challenges hospitality brands face + how to overcome them

What separates traditional brands from modern brands

We partnered with Brian Solis, a principal analyst at Altimeter Group, a Prophet company. He is an award-winning author, prominent blogger/writer, and keynote speaker. A digital analyst, anthropologist, and futurist, Solis has studied the effects of emerging technology on business, marketing, and culture.

How has consumer behavior been transformed through technology?

How is your hotel brand keeping pace with technology innovations from an operational and distribution perspective?

Are you meeting your guest’s expectations?

We interviewed hotel executives from around the world to better understand the technology, challenges and trends that factor into their guest experience strategy.

Download this report to learn how you can lead change within your brand and how to overcome common hurdles including legacy systems and technologies, silos, inadequate customer journeys + outdated guest perspectives and UX.

The future of hospitality is clear: Customer experience is the make-or-break factor for hoteliers. Will it be your downfall or your competitive advantage?

As you embark in your own digital transformation, we’ll give you the tools you need to center everything your hotel brand does around delivering remarkable, memorable guest experiences, driving brand loyalty and ultimately revenue.

Download the free report including the modern guest experience blueprint.