Millennials
De-Mystified

Who they are, how they shop, why they book


Millennials have quickly emerged as the largest travel segment, and are causing major shifts in hospitality trends. Yet, it is still unclear what needs to be done to earn Millennial loyalty.

This report is based on surveys taken from actual Millennial travelers and booking data from thousands of hotel properties worldwide. Not only will this report let you tap into the Millennial mindset, but you’ll get answers to the most critical questions regarding Millennials in the travel space and recommendations on how to use this data to your advantage.

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