NEW 2020 EDITION

The Hotelier's Guide to Building a Successful Distribution Strategy


A new decade means new trends and tactics at your fingertips. You won’t want to miss discussion of the industry’s direction and tips that will help optimize your distribution and drive revenue in any stage of the market. We’ll take a deep dive into identifying the right mix of direct and indirect, which distribution channels to focus on and invest in, making the most of data and thoroughly explore:

  • Key insights on consumer behavior and defining industry statistics
  • How to attract and inspire potential guests
  • How to keep users engaged and convert into guests
  • Ways to foster retention, build loyalty, and provide differentiation that generates long-term results

You’ll walk away with ideas and action items that will increase bookings and occupancy rates and add revenue to your property’s bottom line.

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